Nexage and Versaly build video service
Nexage is to power a mobile destination for Vmbc.tv, the video-on-demand distribution network from Versaly.
The mobile ad specialist is aiming to provide a simple point of entry platform for media buyers, operators and content owners interested in mobile video. It will also enable consumers worldwide to access the library.
The mobile Vmbc.tv site will be based on Nexage's PhoneCast platform, which already powers services for CBS Sports, DivX and others. It supports full social networking capabilities that enable companies to engage in viral marketing and build customer loyalty.
'Versaly Entertainment provides great content to global mobile users,' said Dev Gandhi, CEO of Nexage. 'We are excited to have the opportunity to work with them to create an outstanding mobile experience for Vmbc.tv based upon our proven PhoneCast platform.'
